Sammy Kruckemeyer

Sammy Kruckemeyer
He/Him
Brand & Graphic Designer – POSTCLUB® / WOMADelaide / Illuminate Adelaide

I’m Sammy, the designer behind POSTCLUB®—a one-man Adelaide-based studio specialising in branding, digital marketing, packaging, and illustration.

After completing a Bachelor of Visual Communication at UniSA, I explored a variety of creative industries—from fashion and film to building and events—gaining hands-on experience in print, textiles, brand identity, set design and festival environments.

In 2014, I launched my first business (formerly Bigmouth Designs), driven by a passion for the freelance lifestyle. Over the years, I’ve refined my skills in managing bespoke creative projects, communicating with clients, and mastering the technical side of print and production. I’ve since collaborated with over 100 businesses, each project adding new depth to my design practice.

Most recently, I’ve taken my creativity in a new direction—joining the design teams behind WOMADelaide and Illuminate Adelaide. After years of solo work, it’s been a refreshing shift to collaborate within larger teams and contribute to events that shape our city’s cultural identity.

At the core of my work is a belief that good design can simplify a complex world. I’m driven by a desire to contribute to sustainable, progressive platforms—and I’m always evolving, one project at a time.

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This article is part of the Festival & Event Industry Career Profiles series, a collection highlighting the diverse stories of Adelaide’s finest festival professionals. 

Photography by: Jack Fenby